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Practices suggested in social media for birth plans
Victória Prates Pasqualotto1, Mariene Jaeger Riffel2, Virgínia Leismann Moretto2
1Pontifícia Universidade Católica do Rio Grande do Sul, Hospital São Lucas. Porto Alegre, Rio Grande do Sul, Brazil.
Social media platforms reveal 48 birth plan practices beyond World Health Organization (WHO) guidelines. These online resources empower women in childbirth decisions, sparking debate on the humanization of birth.
Area of Science:
- Obstetrics and Gynecology
- Digital Health
- Sociology of Health
Background:
- Social media platforms and online blogs are increasingly influential in disseminating health information.
- Existing childbirth recommendations, such as those from the World Health Organization (WHO), may not encompass all practices discussed online.
- Understanding these online practices is crucial for a comprehensive view of modern childbirth planning.
Purpose of the Study:
- To identify and analyze childbirth planning practices suggested on social media (blogs/websites).
- To compare these practices against existing World Health Organization (WHO) recommendations.
- To explore the implications of these online practices for women's autonomy in childbirth.
Main Methods:
- A qualitative, exploratory, and descriptive study was conducted.
- Thematic analysis was applied to a dataset of 41 web addresses (blogs/sites) selected from an initial 200 identified.
- Data collection occurred between March and July 2016, with a focus on Brazilian and Portuguese sources.
Main Results:
- A total of 48 childbirth planning practices not included in WHO recommendations were identified.
- These practices were disseminated through blogs and websites, indicating a significant gap between online suggestions and established guidelines.
- The findings highlight the role of digital platforms in shaping contemporary birth planning.
Conclusions:
- Blogs and websites serve as key channels for knowledge exchange regarding birth plans.
- These platforms facilitate women's expression of values and encourage proactive planning for childbirth events.
- The empowerment of women in making childbirth decisions through online resources has generated discussions within the humanization of childbirth discourse.
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