Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Sensory Modalities01:15

Sensory Modalities

3.5K
Sensation typically is the process by which the sensory receptors and sense organs detect stimuli from the internal and external environment and transmit this information to the central nervous system for processing.
General senses refer to the broad category of sensory information detected by receptors in the body and can be further grouped into somatic and visceral senses. Somatic sensations include touch, pressure, temperature, and pain and are essential for navigating our environment and...
3.5K
Lateralization01:28

Lateralization

821
Brain lateralization refers to the division of mental processes and functions between the two hemispheres of the brain, a phenomenon that optimizes neural efficiency and underpins complex abilities in humans. This specialization allows each hemisphere to perform tasks where it has a comparative advantage, facilitating more refined cognitive capabilities across different domains.
821
Causes of Similarity-Dissimilarity Effect01:26

Causes of Similarity-Dissimilarity Effect

157
The similarity-dissimilarity effect, a fundamental concept in social psychology, explains how interpersonal similarities and differences influence attraction and social interactions. This effect is supported by three key psychological perspectives: balance theory, social comparison theory, and consensual validation.Balance Theory and Cognitive ConsistencyBalance theory, developed by Fritz Heider, posits that individuals seek cognitive consistency in their relationships. When two people share...
157

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Relative Contribution of High-Dose Outliers to Cumulative Occupational Radiation Dose in the Catheterization Laboratory.

Journal of the Society for Cardiovascular Angiography & Interventions·2026
Same author

Suspended Lead Suits and Radiation Exposure in Interventional Echocardiographers.

JAMA network open·2026
Same author

Modulating Multisensory Processing: Interactions Between Semantic Congruence and Temporal Synchrony.

Vision (Basel, Switzerland)·2025
Same author

The saccade target is prioritized for visual stability in naturalistic scenes.

Vision research·2025
Same author

Transatlantic Telerobotic Coronary Angiography: A Pre-clinical Feasibility Study.

JACC. Advances·2025
Same author

Performance of a Novel Miniaturized Robotic System in Percutaneous Coronary Intervention: A Preclinical Study.

Journal of the Society for Cardiovascular Angiography & Interventions·2024
Same journal

Effects of integrating a structured design thinking strategy into generative AI-supported design learning on students' design achievement, creative self-efficacy, and problem-solving skills.

Frontiers in psychology·2026
Same journal

Fukushima treated water release and marine sports.

Frontiers in psychology·2026
Same journal

Mindful parenting and preschoolers' screen dependency behavior: the mediating role of parent-child relationship and the moderating role of effortful control.

Frontiers in psychology·2026
Same journal

Dynamic relationships among first-year university students' critical thinking, academic self-concept, and student engagement: a cross-lagged study.

Frontiers in psychology·2026
Same journal

The association between academic major identity and career decision-making difficulty among Chinese college students: a sequential indirect association model of psychological capital and career adaptability.

Frontiers in psychology·2026
Same journal

Job quality and fertility intentions among Chinese migrant workers: the role of traditional fertility beliefs.

Frontiers in psychology·2026
See all related articles

Related Experiment Video

Updated: Dec 10, 2025

Transferring Cognitive Tasks Between Brain Imaging Modalities: Implications for Task Design and Results Interpretation in fMRI Studies
10:09

Transferring Cognitive Tasks Between Brain Imaging Modalities: Implications for Task Design and Results Interpretation in fMRI Studies

Published on: September 22, 2014

13.5K

Listen to Your Heart: Examining Modality Dominance Using Cross-Modal Oddball Tasks.

Christopher W Robinson1, Krysten R Chadwick2, Jessica L Parker3

  • 1Department of Psychology, The Ohio State University at Newark, Newark, OH, United States.

Frontiers in Psychology
|August 28, 2020
PubMed
Summary
This summary is machine-generated.

Response demands in cross-modal oddball tasks can reverse modality dominance, impacting auditory and visual processing. Cardiac responses show cross-modal facilitation, suggesting later processing effects rather than encoding interference.

Keywords:
attentionauditory processingcross-modal processingmodality dominancesensory dominancevisual processing

More Related Videos

The Crossmodal Congruency Task as a Means to Obtain an Objective Behavioral Measure in the Rubber Hand Illusion Paradigm
06:43

The Crossmodal Congruency Task as a Means to Obtain an Objective Behavioral Measure in the Rubber Hand Illusion Paradigm

Published on: July 26, 2013

16.5K
A Two-interval Forced-choice Task for Multisensory Comparisons
07:13

A Two-interval Forced-choice Task for Multisensory Comparisons

Published on: November 9, 2018

11.3K

Related Experiment Videos

Last Updated: Dec 10, 2025

Transferring Cognitive Tasks Between Brain Imaging Modalities: Implications for Task Design and Results Interpretation in fMRI Studies
10:09

Transferring Cognitive Tasks Between Brain Imaging Modalities: Implications for Task Design and Results Interpretation in fMRI Studies

Published on: September 22, 2014

13.5K
The Crossmodal Congruency Task as a Means to Obtain an Objective Behavioral Measure in the Rubber Hand Illusion Paradigm
06:43

The Crossmodal Congruency Task as a Means to Obtain an Objective Behavioral Measure in the Rubber Hand Illusion Paradigm

Published on: July 26, 2013

16.5K
A Two-interval Forced-choice Task for Multisensory Comparisons
07:13

A Two-interval Forced-choice Task for Multisensory Comparisons

Published on: November 9, 2018

11.3K

Area of Science:

  • Cognitive Psychology
  • Neuroscience
  • Sensory Processing

Background:

  • Understanding how the brain integrates information from different senses (cross-modal processing) is crucial for explaining perception.
  • Modality dominance, where one sense influences another, is a key phenomenon in cross-modal research.
  • Previous studies have yielded mixed results regarding auditory vs. visual dominance, necessitating further investigation into influencing factors.

Purpose of the Study:

  • To investigate the influence of response demands on modality dominance in cross-modal oddball tasks.
  • To examine cardiac and behavioral responses to simultaneous auditory and visual stimuli.
  • To determine the underlying mechanisms of auditory and visual dominance, differentiating between encoding and later processing stages.

Main Methods:

  • Utilized cross-modal oddball tasks with varying response requirements (single vs. separate button presses).
  • Measured behavioral responses (reaction times, error rates) and cardiac responses time-locked to stimulus onset.
  • Manipulated task demands and analyzed the relationship between processing speed, heart rate variability, and modality dominance.

Main Results:

  • Auditory dominance was observed when a single response was required, while visual dominance emerged with separate response requirements.
  • Cross-modal presentation led to faster discrimination (facilitation) compared to unimodal conditions, evident in cardiac responses.
  • Auditory processing speed predicted auditory dominance, but processing speed and heart rate variability did not predict visual dominance.

Conclusions:

  • Response demand is a critical factor that can reverse modality dominance in cross-modal perception.
  • Observed cross-modal facilitation in cardiac responses suggests that sensory integration occurs efficiently, challenging theories of early encoding interference.
  • Modality dominance effects likely arise from later stages of cognitive processing rather than initial sensory encoding disruptions.