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Related Concept Videos

Social Identity01:29

Social Identity

150
Social identity constitutes a significant aspect of an individual’s self-concept, shaped by membership in various social groups, including gender, nationality, ethnicity, sexual orientation, and political affiliation. Individuals associate specific traits with particular social groups, leading to internalization of these traits. For example, musicians are often perceived as creative, while women are frequently associated with nurturing tendencies. Once individuals identify with a...
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Impact of Groups on Individuals01:28

Impact of Groups on Individuals

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Groups play a fundamental role in shaping individual behavior, as they establish norms that guide interactions and decision-making. Social psychology examines how individuals conform to group expectations, often adjusting their attitudes and actions to align with group norms. These norms can be formal, such as workplace policies, or informal, such as unspoken social expectations within a fraternity.Conformity and Social InfluenceConformity arises when individuals modify their behaviors or...
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Influence of Parents and Peers on Identity01:23

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Adolescence is a pivotal period of identity formation, during which individuals begin to answer questions central to their sense of self, such as "Who am I?" and "Who do I hope to become?" Both parents and peers play critical roles in guiding adolescents through this complex developmental phase.
Parental Influence on Identity Development
Parents serve as primary guides and managers in an adolescent's life, offering support instrumental in decision-making and personal growth....
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Impact of Groups on Groups01:19

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Social psychologists analyze how groups influence one another, shaping social structures and interactions through both cooperation and competition. These dynamics manifest in various ways, ranging from economic partnerships to intergroup conflicts that shape societal structures and perceptions.Cooperation and Competition in Intergroup RelationsIntergroup relationships vary across contexts, sometimes fostering cooperation and mutual benefit while at other times leading to conflict and...
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Conformity01:20

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Conformity is the change in a person’s behavior to go along with the group, even if that person does not agree with the group.
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In- and Out-Groups01:31

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People all belong to a gender, race, age, and social economic group. These groups provide a powerful source of our identity and self-esteem (Tajfel & Turner, 1979) and serve as our in-groups. An in-group is a group that we identify with or see ourselves as belonging to.
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Related Experiment Video

Updated: Dec 9, 2025

The Social Dimension of Stress: Experimental Manipulations of Social Support and Social Identity in the Trier Social Stress Test
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Social Influence and Group Identity.

Russell Spears1

  • 1Faculty of Behavioural and Social Sciences, University of Groningen, 9712 TS Groningen, The Netherlands;

Annual Review of Psychology
|September 15, 2020
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Summary

This review explores how group identity, based on self-categorization theory, explains social influence. It contrasts this with other theories and examines factors influencing online behavior.

Keywords:
group identityinformational influenceinjunctive normsnormative influencereferent informational influencesocial identitysocial influencesocial norms

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Area of Science:

  • Social Psychology
  • Sociology

Background:

  • Social influence is a key area in social psychology.
  • Understanding group dynamics is crucial for explaining influence.
  • Self-categorization theory provides a framework for group identity.

Purpose of the Study:

  • To review and synthesize research on the group identity explanation of social influence.
  • To contrast the group identity approach with other group-based and non-group-based explanations.
  • To examine moderating factors influencing social influence, especially in online contexts.

Main Methods:

  • Literature review and synthesis of existing research.
  • Theoretical comparison and contrast of different social influence models.
  • Analysis of classic and contemporary studies on group identity and influence.

Main Results:

  • The group identity explanation, rooted in self-categorization theory, offers a powerful lens for understanding social influence.
  • Group norms, moderated by group identification, are central to this explanation.
  • Factors like individual variation and context (e.g., online vs. offline) significantly moderate influence.

Conclusions:

  • Group identity is a fundamental driver of social influence, particularly within self-categorization theory.
  • Further research is needed to fully understand the scope and application of group identity in diverse contexts, including new media.
  • The interplay between group identification, norms, and contextual factors is key to predicting influence outcomes.