Related Experiment Video
Updated: Dec 7, 2025

Measuring Light-Switching Behavior Using an Occupancy and Light Data Logger
Published on: January 16, 2020
Dataset on the green consumption behaviour amongst Malaysian consumers
Noor Aswani Mohd Ghani1, Farrah Dina Yusop2, Yusniza Kamarulzaman3
1Institute for Advanced Studies, Universiti Malaya (UM), Malaysia.
Abstract:
This dataset contains information of 375 respondents on green consumption behaviour. The questionnaire was developed using Theory of Planned Behaviour as the foundation. The variables available in the dataset are Environmental Concern (EC), Social Influence (SI), Perceived behavioural control (PBC), Consumer novelty seeking (CNS) and Green consumption behaviour (GC). In addition to the variables related to green consumption, the dataset also includes demographic and media preference information of the respondents. The data was collected via self-administered questionnaire in seven major cities in Klang Valley, namely Shah Alam, Bangsar, Petaling Jaya, Subang Jaya, Puchong, Serdang and Putrajaya. The dataset can have an important role for research in consumer behaviour towards developing green consumers.
Related Concept Videos
Convenience Sampling Method
Convenience sampling is a non-random method of sample selection; this method selects individuals that are easily accessible and may result in biased data. For example, a marketing...
Electrical Energy
Self-Schemas
Cross-Sectional Research
Assessment of the Gastrointestinal System II: Health Perception Pattern
Health Perception Patterns
Health perception patterns offer valuable insights into a patient's lifestyle habits and how they may impact their GI health. These patterns include:
Stereotypes, Prejudice, and Discrimination

