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Ephemeral but Influential? The Correlation between Facebook Stories Usage, Addiction, Narcissism, and Positive Affect
1Department of Counseling and Applied Psychology, National Taichung University of Education, Taichung City 40306, Taiwan.
Healthcare (Basel, Switzerland)
|October 29, 2020
Summary
Facebook Stories are more addictive and evoke greater positive affect than news feeds in college students. Stories usage also predicts narcissism, suggesting a shift in social media
Area of Science:
- Psychology
- Social Media Studies
- Digital Communication
Background:
- Growing popularity of ephemeral social media content, specifically Facebook Stories.
- Limited academic research on the psychological impact of Facebook Stories compared to traditional news feeds.
Purpose of the Study:
- To compare the psychological associations of Facebook Stories usage versus news feed usage.
- To investigate the relationship between usage patterns (update frequency, time spent) and social media addiction, narcissism, and positive affect among college students.
Main Methods:
- Survey of 316 college students in Taiwan.
- Analysis of self-reported data on Facebook Stories and news feed engagement.
- Statistical comparison of associations with psychological variables.
Main Results:
- Facebook Stories usage is more strongly linked to social media addiction and positive affect than news feed usage.
- Narcissism is predicted by Stories usage behaviors, but not by news feed behaviors.
- The predictive power of news feed usage on addiction, narcissism, and affect is diminishing, being supplanted by Stories usage.
Conclusions:
- Facebook Stories represent a significant and distinct factor in social media's psychological impact.
- Future research on social media's psychological consequences must incorporate Stories as a key variable.
- The shift towards ephemeral content may alter the dynamics of social media addiction and self-perception.
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