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Playing With Fear: A Field Study in Recreational Horror
Marc Malmdorf Andersen1,2, Uffe Schjoedt1,2, Henry Price3,4
1Interacting Minds Centre, Aarhus University.
Psychological Science
|November 2, 2020
Summary
Enjoyment in haunted attractions peaks when fear is moderate, not extreme. Physiological data reveal that optimal enjoyment correlates with specific heart rate fluctuation patterns, suggesting a "just right" arousal dynamic.
Area of Science:
- Psychology
- Recreational Fear Studies
- Human-Computer Interaction (HCI)
Background:
- Haunted attractions offer recreational fear experiences where individuals voluntarily seek fright for enjoyment.
- Understanding the psychological and physiological interplay between fear and enjoyment is crucial for designing engaging experiences.
Purpose of the Study:
- To investigate the relationship between fear and enjoyment in a real-world haunted attraction setting.
- To explore the physiological correlates of fear and enjoyment using heart rate monitoring.
Main Methods:
- A field study was conducted at a haunted-house attraction with 110 participants (ages 12-57).
- Participants wore heart rate monitors and were video-recorded at key moments.
- Self-reported measures of fear and enjoyment were collected.
Main Results:
- Enjoyment exhibited an inverted-U-shaped relationship with self-reported fear.
- Physiological fear correlated linearly with large-scale heart rate fluctuations.
- Participant enjoyment showed an inverted-U-shaped relationship with small-scale heart rate fluctuations.
Conclusions:
- Enjoyment in recreational fear settings is optimized by a "just right" level of arousal dynamics.
- Fear and enjoyment can coexist, mediated by specific patterns of physiological arousal.
- Findings inform the design of immersive and enjoyable fear-based entertainment.
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