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[РROBLEMS OF MEDICAL SERVICES EXPORT IN RUSSIA].
E I Aksenova1, G D Petrovа2, E V Chernyshev1
1State Budgetary Institution "Research Institute for Healthcare Organization and Medical Management of Moscow Healthcare Department", 115088, Moscow, Russian Federation.
Problemy Sotsial'Noi Gigieny, Zdravookhraneniia I Istorii Meditsiny
|November 21, 2020
Summary
Russian medical institutions lack qualified personnel for medical service export, hindering international market entry. A significant need for training in promoting medical services was identified among surveyed students and regional representatives.
Area of Science:
- Healthcare Management
- International Health Services
- Medical Education
Background:
- The export of medical services is a key component of the national project "Healthcare" in the Russian Federation.
- Successful implementation relies on the engagement of regional entities and adequate personnel.
- A gap exists in qualified management for medical service export initiatives.
Purpose of the Study:
- To assess the need for qualified personnel in Russian medical institutions for the export of medical services.
- To identify knowledge gaps and training requirements among professionals involved in medical service export.
Main Methods:
- A survey of 25 students in the "Export of medical services" educational program.
- An online survey of medical organizations across 70 regions of the Russian Federation.
Main Results:
- 100% of surveyed students lack knowledge on initiating medical service export and seek training.
- Over 90% of medical organizations (in 64 regions) expressed a strong desire for training in medical service export.
- A critical shortage of qualified managers capable of organizing and promoting medical services for both domestic and international markets was confirmed.
Conclusions:
- There is a substantial and widespread demand for specialized education and training in medical service export across Russia.
- Developing targeted educational programs, potentially in remote formats considering COVID-19, is crucial to address this deficit.
- Equipping medical institutions with the necessary expertise will enable them to compete effectively in the global healthcare market.
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