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Updated: Nov 26, 2025

Studying Food Reward and Motivation in Humans
Published on: March 19, 2014
Socially relative reward valuation in the primate brain
1Division of Behavioral Development, Department of System Neuroscience, National Institute for Physiological Sciences, National Institutes of Natural Sciences, Okazaki, Aichi 444-8585, Japan; Department of Physiological Sciences, School of Life Science, The Graduate University for Advanced Studies (SOKENDAI), Hayama, Kanagawa 240-0193, Japan.
Social reward valuation is relative, not absolute, involving comparisons between individuals. Shared brain networks, including the medial prefrontal cortex, coordinate this social comparison process in humans and primates.
Area of Science:
- Neuroscience
- Social Neuroscience
- Comparative Cognition
Background:
- Reward valuation is often relative, influenced by social comparisons and competition.
- Understanding the neural basis of social reward valuation is crucial for comprehending social behavior.
- Previous research utilized human neuroimaging, with recent advances in macaque electrophysiology offering deeper insights.
Purpose of the Study:
- To investigate the shared neural substrates underlying socially relative reward valuation in humans and nonhuman primates.
- To elucidate the neural mechanisms at both single-neuron and network levels.
Main Methods:
- Comparative neuroimaging and electrophysiological studies in humans and macaques.
- Focus on neural networks centered at the medial prefrontal cortex and dopamine-related subcortical regions.
Main Results:
- Identified shared neural networks involved in social reward valuation across species.
- Demonstrated the involvement of medial prefrontal cortex and dopamine-related subcortical regions.
- Highlighted cortico-subcortically coordinated activity linking social and reward brain networks.
Conclusions:
- Socially relative reward valuation relies on shared neural mechanisms in humans and nonhuman primates.
- Medial prefrontal cortex and dopamine pathways play a key role in integrating social and reward information.
- This research provides a framework for understanding the neural basis of social decision-making.
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