The Aha! moment: Is insight a different form of problem solving?

Hans Stuyck1, Bart Aben2, Axel Cleeremans3

  • 1KU Leuven, Faculty of Psychology and Educational Sciences, Brain and Cognition, Tiensestraat 102, 3000 Leuven, Belgium; Université Libre de Bruxelles, Faculty of Psychology and Education Sciences, Center for Research in Cognition and Neurosciences, Franklin Rooseveltlaan 50, 1050 Brussel, Belgium; Vrije Universiteit Brussel, Faculty of Psychology and Educational Sciences, Cognitive Psychology Research Group, Pleinlaan 2, 1050 Elsene, Belgium.

Summary

The Aha! experience, or insight, involves conscious cognitive processes, not solely unconscious ones. Contrary to expectations, insight problem-solving did not show higher accuracy or speed, but did involve more restructuring.

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