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Related Experiment Video

Updated: Nov 12, 2025

A Standardized Approach to Extra-Oral and Intra-Oral Digital Photography

A Standardized Approach to Extra-Oral and Intra-Oral Digital Photography

Published on: July 22, 2022

Instagram Dentistry.

Hui Lynn Ooi¹, Martin G D Kelleher²

¹Specialty Dentist, Acute Dental Care, King's College Hospital Dental Institute, London.

Primary Dental Journal

|March 16, 2021

Summary

Instagram is revolutionizing dentistry by enabling engaging information sharing among professionals. However, caution is advised regarding patient expectations for "dental perfection" driven by social media trends.

Keywords:

Instagram Instagram dentists education ethical advertising social media

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Area of Science:

Dentistry
Social Media
Digital Health

Background:

Instagram's growing influence in the dental field is notable.
The platform facilitates engaging information exchange and professional learning.

Purpose of the Study:

To explore the impact and implications of Instagram's increasing presence in dentistry.
To highlight both the benefits and potential risks associated with social media in dental practice.

Main Methods:

Qualitative analysis of trends and observations regarding Instagram use in dentistry.
Review of advertising and self-promotional activities on the platform.

Main Results:

Instagram serves as a powerful tool for dental professionals to share clinical work and educational content.
Advertising and marketing of dental products and techniques have significantly increased on the platform.
A concerning trend of patients seeking "dental perfection" based on Instagram examples is emerging, sometimes leading to unrealistic expectations and potentially harmful treatments.

Conclusions:

Instagram presents a significant new trend in dentistry, offering unique opportunities for professional engagement and learning.
There is a critical need for caution regarding unrealistic patient expectations fueled by social media, emphasizing ethical practice and patient well-being.