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What People Tweet about Imaging Costs
Kartik Meda1, William Wagstaff2, Gelareh Sadigh2
1Morehouse School of Medicine, Atlanta, GA.
Patients frequently discuss the high cost of medical imaging online, with most social media posts expressing negative sentiments about care expenses and insurance. This highlights a significant patient concern regarding affordability and access to imaging services.
Area of Science:
- Health Economics
- Medical Imaging
- Health Services Research
Background:
- Patient financial distress can lead to adverse health outcomes.
- The extent to which patients discuss the cost of medical imaging services is not well understood.
Purpose of the Study:
- To analyze patient discussions about the cost of medical imaging services on social media.
- To identify common themes and sentiments expressed in these discussions.
Main Methods:
- Retrospective qualitative analysis of Twitter posts related to medical imaging and cost.
- Tweets were categorized by sentiment (positive/negative) and analyzed thematically.
- A random sampling of tweets was selected and verified by reviewers.
Main Results:
- Approximately 10% of analyzed tweets discussed medical imaging costs.
- The vast majority (91%) of these cost-related tweets expressed negative sentiment.
- Key negative themes included high cost of care, care delivery issues, and insurance problems.
Conclusions:
- A significant portion of online patient discourse on medical imaging pertains to cost.
- Negative sentiment dominates these discussions, driven by concerns over affordability and insurance.
- Addressing patient concerns about medical imaging costs and insurance is crucial for improving patient outcomes.
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