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Behavioral determinants for vaccine acceptability among rurally located college students
Rebecca K Britt1, Andrew M Englebert2
1Department of Journalism and Creative Media, College of Communication & Information Sciences, The University of Alabama, Tuscaloosa, AL, USA.
Health Psychology and Behavioral Medicine
|May 27, 2021
Summary
College students in rural areas face barriers to vaccination. Interventions should focus on attitudes and social norms to improve vaccine uptake, especially for HPV.
Area of Science:
- Public Health
- Health Behavior
- Vaccinology
Background:
- Rural, college-aged adults face vaccination barriers due to socioeconomic status and life demands.
- Medically underserved populations often have limited access to essential immunizations.
- Understanding behavioral determinants is crucial for improving vaccination rates in specific demographics.
Purpose of the Study:
- To explore behavioral determinants of vaccination uptake among rural college students using the Theory of Planned Behavior (TPB).
- To identify social and behavioral factors influencing vaccination intent and acceptance in this population.
- To inform targeted interventions for increasing vaccine coverage.
Main Methods:
- A questionnaire-based study was conducted with 208 college students in a rural area.
- The study assessed attitudes, normative beliefs, perceived behavioral control, and vaccination intent.
- Data analysis focused on the relationship between TPB constructs and vaccination uptake.
Main Results:
- Positive attitudes and normative beliefs regarding vaccination were observed.
- Work demands significantly impacted vaccination attitudes and intent.
- Perceived behavioral control did not emerge as a significant predictor of vaccination intent.
Conclusions:
- Vaccination interventions and physician communication should target attitudes and subjective norms in rural, underserved communities.
- Specific focus on increasing Human Papillomavirus (HPV) vaccine uptake is recommended.
- Promoting vaccine acceptance among minority groups is essential for broader community health.
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