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A Randomized Controlled Trial Evaluating the FIT Game's Efficacy in Increasing Fruit and Vegetable Consumption
Heidi J Wengreen1, Damon Joyner2, Sheryl S Kimball1
1Department of Nutrition Dietetics and Food Sciences, Utah State University, Logan, UT 84322, USA.
Nutrients
|August 27, 2021
Summary
The FIT Game, a novel intervention, successfully increased children's fruit and vegetable (FV) intake and biomarker levels. This no-cost program showed sustained benefits without harming intrinsic motivation.
Area of Science:
- Pediatric Nutrition
- Behavioral Science
- Public Health Interventions
Background:
- Low fruit and vegetable (FV) consumption is prevalent in children.
- Incentive-based interventions can be costly and may reduce intrinsic motivation.
Purpose of the Study:
- To evaluate the FIT Game, a no-cost intervention using virtual incentives to increase children's FV consumption.
- To assess the intervention's impact on FV intake and biomarkers, and its long-term effects on intrinsic motivation.
Main Methods:
- Randomized controlled trial in four elementary schools with the FIT Game (n=881) or a control condition (n=978).
- Intervention involved daily comic-book episodes promoting collective vegetable-eating goals.
- Measured FV consumption via photo estimates and skin carotenoid concentrations at baseline, post-intervention, and 3-month follow-up.
Main Results:
- FIT Game participants showed significant increases in vegetable (d=0.41) and fruit (d=0.39) consumption, and skin carotenoids (d=0.66) post-intervention.
- These gains were maintained at 3-month follow-up for vegetables (d=0.21) and carotenoids (d=0.53).
- No negative impact on intrinsic motivation was observed.
Conclusions:
- The FIT Game effectively and sustainably increases children's FV consumption using virtual incentives.
- This intervention offers a cost-effective and non-detrimental approach to improving pediatric nutrition.
- The program's success highlights the potential of gamified, cooperative strategies in school-based health initiatives.

