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Strong Ties and Weak Ties Rationality: Theory and Scale Development
Louise Sundararajan1, Kuang-Hui Yeh2
1, Rochester, USA. louiselu@frontiernet.net.
Abstract:
Strong Ties and Weak Ties Rationality Scale (STWTRS) is a theory-driven questionnaire designed to capture cultural differences in reasoning about the world. It is intended to demonstrate empirically the heuristic value of the ontological turn that shifts the focus of cultural analysis from the down-stream values, beliefs, and behaviors to the upstream process of thinking and reasoning that is rooted in the local ways of being. This paper will present theory development, preliminary results, and potential contributions of this scale toward better understanding of the culturally different other.
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