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Utilizing Google Trends to Track Online Interest in Elective Hand Surgery During the COVID-19 Pandemic
Kurt M Mohty1, Nassim Lashkari1, Daniel J Gittings1
1Department of Orthopaedic Surgery, University of Southern California, Los Angeles, USA.
Insights
Patient interest in elective hand surgery, including carpal tunnel and trigger finger procedures, decreased significantly during the COVID-19 pandemic. Online search trends mirrored the rise in coronavirus cases, indicating a shift in patient priorities.
Area of Science:
- Orthopaedic Surgery
- Public Health
- Digital Epidemiology
Background:
- Elective hand surgery addresses common conditions like carpal tunnel syndrome, ganglion cysts, and trigger digits.
- The COVID-19 pandemic introduced uncertainty regarding patient interest in non-urgent surgical procedures.
- Understanding patient search behavior is crucial for assessing demand for elective procedures during health crises.
Purpose of the Study:
- To analyze online search interest in elective hand surgery in the United States during the COVID-19 pandemic.
- To correlate search trends for hand surgery with the progression of the COVID-19 pandemic.
Main Methods:
- Google Trends data was utilized to track search volume index (SVI) for hand pathologies and surgery keywords from November 2019 to November 2020.
- Search terms included lay terms ('carpal tunnel,' 'ganglion cyst,' 'trigger finger') and surgery-specific terms ('hand surgery,' 'carpal tunnel surgery,' 'trigger finger surgery').
- Search trends were compared against daily new COVID-19 cases reported by the CDC and 'coronavirus' search trends.
Main Results:
- Search trends for elective hand surgery remained stable until early March 2020, then decreased significantly following the peak in COVID-19 cases.
- A notable peak in 'coronavirus' searches coincided with the decline in hand surgery-related searches.
- Search interest for hand surgery gradually returned to baseline levels over the subsequent months.
Conclusions:
- Online patient interest in elective hand surgery showed a marked decrease correlating with the rise of the COVID-19 pandemic.
- The findings suggest that public health concerns during the pandemic significantly impacted patient demand for elective hand procedures.
Abstract:
Introduction Elective hand surgery encompasses a large volume of orthopaedic cases annually. Carpal tunnel syndrome, ganglion cysts, and trigger digits are some of the most common pathologies treated by hand surgeons. In the midst of the COVID-19 pandemic, patient's interest in elective hand surgery for these conditions is uncertain. The objective of this study is to use Google Trends to track online interest in elective hand surgery in the United States during the COVID-19 pandemic. Methods Online search trends regarding elective orthopaedic hand surgery were obtained via Google Trends from November 2019 to November 2020. Three common hand pathologies in lay terms ("carpal tunnel," "'ganglion cyst' + 'wrist cyst,'" and "trigger finger") and three hand surgery-specific keywords ("hand surgery," "carpal tunnel surgery," and "trigger finger surgery") were used as search terms. The search volume index (SVI) graphs for the United States for both sets of search terms were then generated from the Google Trends data and compared to the seven-day average of new COVID-19 cases per day as reported by the CDC. A separate SVI graph was then created for the search term "coronavirus" and was compared against both sets of search terms as above. Results Search trends for all elective hand pathologies and surgery-specific keywords remained constant from November 2019 to the beginning of March 2020 and then decreased significantly within a one-month period following the peak in COVID-19 cases the week of March 15, 2020. Search trends for these keywords increased to baseline levels over the next few months. The search trend for "coronavirus" demonstrated a small search volume index peak of 13 during January 2020 followed by the maximum peak of 100 during the week of March 15, 2020, corresponding to the decrease in search trends of elective hand surgery at that time. Conclusions Online interest in elective hand surgery remained constant prior to the COVID-19 pandemic; however, there was a marked decrease in search trends of elective hand surgery with the rise in daily reported COVID-19 cases, suggesting that patient's interest in elective hand surgery decreased with the onset of the pandemic.
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