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Evaluating the USA population's interest in sunscreen: a Google Trends analysis
J Maghfour1, W Boothby-Shoemaker1,2, H W Lim1
1Photomedicine and Photobiology Unit, Department of Dermatology, Henry Ford Health System, Detroit, MI, USA.
Clinical and Experimental Dermatology
|November 19, 2021
Summary
Public interest in sunscreen searches surged due to confusion over ultraviolet filter safety. This study analyzes Google Trends data to understand consumer concerns regarding photoprotection products.
Area of Science:
- Dermatology and environmental science, focusing on photoprotection and chemical safety.
Background:
- Broad-spectrum sunscreens are vital for photoprotection.
- Public concern exists regarding the environmental and health effects of specific ultraviolet filters.
Discussion:
- Analyzes Google Trends data to gauge public interest in sunscreen-related searches.
- Investigates the correlation between public confusion and search behavior for sunscreens.
Key Insights:
- Identifies key trends and patterns in public online search behavior concerning sunscreens.
- Highlights the impact of environmental and health concerns on consumer interest in sun protection.
Outlook:
- Suggests the need for clearer public communication on sunscreen ingredients.
- Informs future research on consumer perceptions and the development of safer photoprotective agents.
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