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Updated: Aug 22, 2025

Brain Imaging Investigation of the Memory-Enhancing Effect of Emotion
Published on: May 4, 2011
Beyond prosociality: Recalling many types of moral behavior produces positive emotion
Andrew Miles1, Laura Upenieks2, Christos Orfanidis3
1Department of Sociology, University of Toronto, Toronto, ON, Canada.
Abstract:
Prosocial acts can increase positive emotions and contribute to emotional well-being, but it is unclear whether other types of moral behavior have similar effects. Respondents from a large online sample (N = 1783) were randomly assigned to recall recent instances when they had performed moral, self-indulgent, or routine acts. Those who recalled self-indulgent behaviors or acts associated with care, fairness, loyalty, authority, and sanctity-based morality increased in positive emotions relative to routine acts controls. Initial evidence suggests that effects for recalling moral acts occurred in part because individuals who recalled these behaviors generated positive moral self-appraisals and satisfied a basic psychological need for relatedness. Study results are consistent with the recent claim that morality is a basic psychological need.
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