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Factors affecting consumers' purchase intention for agriculture products omni-channel

Yan Liu1, Shuyin Zheng2

  • 1College of Economics and Management, Huanghuai University, Zhumadian, China.

Frontiers in Psychology
|January 20, 2023
PubMed

Keywords:
COVID-19 pandemicomni-channelpurchase intentionstructural equation modelvalue-based adoption model

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