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Basophil Activation Test for Investigation of IgE-Mediated Mechanisms in Drug Hypersensitivity
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Ethnocentrism in Austria - Historical data.

Rudolf R Sinkovics1

  • 1University of Glasgow, Adam Smith Business School and LUT University, Finland.

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|July 6, 2023
PubMed
Summary
This summary is machine-generated.

This study presents historical Austrian consumer ethnocentrism data from 1993. The datasets, including scale development and validation, offer insights into perceptions of foreign products.

Keywords:
CetscaleConservatismConsumer behaviorDogmatismOpennessPatriotism

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Area of Science:

  • Consumer Behavior
  • Marketing Research
  • Psychology

Background:

  • Consumer ethnocentrism, the belief that domestic products are superior, influences purchasing decisions.
  • Historical data on consumer ethnocentrism provides valuable context for understanding market dynamics.
  • The Austrian context offers a unique perspective on consumer attitudes towards foreign products.

Purpose of the Study:

  • To present three interconnected historical datasets on consumer ethnocentrism in Austria.
  • To provide data for scale development and validation of the Austrian Consumer Ethnocentrism Scale (CETSCALE).
  • To enable further research on the antecedents and consequences of consumer ethnocentrism in Austria.

Main Methods:

  • Dataset 1 (cet-dev): Quota sampling (n=1105) of the Austrian population in 1993 for scale development, replicating and extending the US-CETSCALE.
  • Dataset 2 (cet-val): Representative sampling (n=1069) of the Austrian population in 1993-1994 for scale validation.
  • Dataset 3 (cet-xtrmgrp): Snowball sampling (n=105 army members, n=72 firm members) for extreme group validation.

Main Results:

  • The datasets provide a comprehensive historical record of consumer ethnocentrism in Austria.
  • Established and validated the Austrian version of the CETSCALE.
  • Enabled the identification of consumer perceptions regarding foreign-made products in 1993.

Conclusions:

  • The presented datasets are valuable for historical analysis and future research on consumer ethnocentrism.
  • The data can be reused for factor analytic procedures and to test hypotheses about consumer behavior.
  • Pooling this data with contemporary datasets can reveal trends in consumer ethnocentrism over time.