Related Experiment Video
Updated: Jul 14, 2025

A Task for Assessing the Impact of a Partner on the Speed and Accuracy of Motor Performance in Rats
Published on: October 17, 2019
How and when community-oriented-corporate social responsibility affects employee societal behavior: A
Appel Mahmud1, Zulqurnain Ali2, Md Ashanuzzaman1
1Department of Accounting and Information Systems, Begum Rokeya University, Rangpur 5404 Rangpur, Bangladesh.
Abstract:
The psychology of micro-corporate social responsibility (micro-CSR) and employee outcome has emerged in the contemporary literature of interdisciplinary management science. Previous studies have ignored the testing of mediating effects and boundary conditions in the association between micro-CSR and employee outcomes. Drawing on social identity theory (SIT) and social information processing theory (SIPT), this research aims to investigate how, why, and when the perceived CSR community (PCSRc; a micro-CSR activity) affects employee societal behavior (ESB; a voluntary behavior) accounting the mediating role of perceived external prestige (PEP) and moderating role of organizational identification (OI). Our research recruited 452 employees in Bangladesh via questionnaire and tested the proposed measurement model and structural relationships in AMOS. The results report a significant and positive relationship between PCSRc and ESB. It also reveals that PEP mediates PCSRc and ESB link, and OI regulates the straight association of PCSRc and PEP and ancillary links of PCSRc and ESB (via PEP). Finally, we recorded the research implications and future research directions.
More Related Videos
11:13The Social Dimension of Stress: Experimental Manipulations of Social Support and Social Identity in the Trier Social Stress Test
Published on: November 19, 2015
05:03Author Spotlight: Unveiling Mechanisms of Stress Resilience - Significant Findings, Advancements, and Future Research
Published on: December 15, 2023
Related Concept Videos
Social Loafing
Stereotype Content Model
The Stanford Prison Experiment
Community Based Intervention
Foundations of Community Mental Health Programs
Central to the success of community-based interventions is the...
Social Exchange Theory
Egoism and Altruism