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Related Experiment Video

Updated: Jul 5, 2025

Measuring Light-Switching Behavior Using an Occupancy and Light Data Logger

Measuring Light-Switching Behavior Using an Occupancy and Light Data Logger

Published on: January 16, 2020

Corporate social responsibility and individual behaviour.

Herman Aguinis¹, Deborah E Rupp², Ante Glavas³

¹School of Business, The George Washington University, Washington, DC, USA. haguinis@gwu.edu.

Nature Human Behaviour

|January 17, 2024

Summary

Corporate social responsibility (CSR) research increasingly examines individual behavior. This review synthesizes studies on CSR perceptions, attitudes, and behaviors, offering a model for future research on the CSR-individual link.

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Area of Science:

Business and Management
Organizational Behavior
Sustainability Studies

Background:

Corporate social responsibility (CSR) research traditionally focuses on organizational factors and financial performance.
There is a growing call to investigate the influence of CSR at the individual level of analysis.
Understanding the link between CSR and individual behavior is crucial for addressing societal challenges.

Purpose of the Study:

To provide a narrative review of existing research on the interconnections between CSR and individual behavior.
To organize and synthesize multidisciplinary research on the CSR-individual behavior link.
To propose a conceptual model to guide future research in this area.

Main Methods:

Narrative literature review.
Categorization of existing research into three individual-level constructs: CSR perceptions, CSR attitudes, and CSR behaviors.
Analysis of moderating factors, including organizational CSR context and individual CSR readiness.

Main Results:

CSR perceptions and attitudes significantly influence individual CSR behaviors.
Organizational and individual factors moderate the relationships between CSR perceptions/attitudes and behaviors.
A conceptual model is presented to integrate diverse findings.

Conclusions:

Individual-level factors are critical for understanding the impact of CSR.
The proposed model offers a framework for future research on the complex CSR-individual behavior relationship.
Further research is needed to fully elucidate the mechanisms linking CSR to individual actions.