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Monitoring jellyfish outbreaks along Israel's Mediterranean coast using digital footprints
Tal Levy1, Andrea Ghermandi1, Yoav Lehahn2
1School of Environmental Sciences, University of Haifa, Haifa, Israel.
The Science of the Total Environment
|March 1, 2024
Summary
Digital footprints from social media and search engines offer a reliable, cost-effective method for monitoring jellyfish outbreaks. This approach complements traditional methods, especially in data-scarce regions, by tracking jellyfish presence and abundance.
Area of Science:
- Marine Biology
- Ecology
- Data Science
Background:
- Jellyfish outbreaks pose global challenges, necessitating effective monitoring strategies.
- Traditional monitoring methods are often resource-intensive and limited in scope.
- Digital data offers a potentially vast, underutilized resource for ecological monitoring.
Purpose of the Study:
- To evaluate the efficacy of digital footprints as a tool for monitoring jellyfish outbreaks.
- To compare digital footprint data with citizen science and expert-based monitoring.
- To assess the reliability and cost-effectiveness of using online data for jellyfish surveillance.
Main Methods:
- Compiled jellyfish sighting data from 2011-2022 from social media, Google searches, and Wikipedia page views.
- Employed time series analysis and cross-correlation to compare weekly data from digital footprints, citizen science, and expert monitoring.
- Utilized presence/absence data evaluation metrics to assess agreement between datasets.
Main Results:
- Consistent seasonal patterns in jellyfish occurrences were observed across all data sources.
- High cross-correlation (>0.7) was found between digital footprint data and citizen science data, particularly from Twitter and Instagram.
- Digital footprints showed substantial agreement with other sources for presence/absence and major outbreaks, especially Wikipedia, Twitter, and Instagram data.
Conclusions:
- Digital footprints provide a reliable and cost-effective passive monitoring tool for jellyfish outbreaks.
- This approach can enhance characterization in data-scarce coastal areas and aid retrospective assessments.
- Future implementation requires consideration of data accessibility and platform popularity in target regions.

