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  1. Home
  3. The Role Of Consumerism In Pharmacy Education.
  1. Home
  3. The Role Of Consumerism In Pharmacy Education.

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The Role of Consumerism in Pharmacy Education.

Riley Bowers1, Kayla R Stover2, Dana A Strachan3

  • 1Campbell University College of Pharmacy & Health Sciences, Buies Creek, NC, USA.

American Journal of Pharmaceutical Education
|May 9, 2024

View abstract on PubMed

Summary
This summary is machine-generated.

Pharmacy students as customers is debated, exploring the pros and cons of student-centered education. This approach impacts student engagement, behavior, and educational outcomes in pharmacy programs.

Keywords:
Academic capitalismConsumerismCustomer serviceStudent-customer relationship

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Area of Science:

  • Pharmacy Education
  • Higher Education Studies

Background:

  • The concept of consumerism in higher education is increasingly applied to pharmacy colleges.
  • This perspective frames students as customers, influencing the educational dynamic.

Purpose of the Study:

  • To explore the implications of viewing pharmacy students as customers.
  • To analyze the advantages and disadvantages of a student-centered educational model in pharmacy.
  • To examine the impact of student-centricity on learning environments and program outcomes.

Main Methods:

  • Conceptual analysis of consumerism in pharmacy education.
  • Discussion of the roles and responsibilities of students and institutions.
  • Examination of the duality of student-centered learning, including engagement and behavior.

Main Results:

  • Defining the 'customer' in pharmacy education involves complex roles and responsibilities.
  • Student-centered education presents benefits and drawbacks for students as consumers.
  • The shift towards student-centricity affects learning dynamics, professional conduct, and shared responsibilities.

Conclusions:

  • The student-as-customer model in pharmacy education necessitates a careful balance.
  • Understanding the multifaceted nature of student-centered learning is crucial for effective pharmacy programs.
  • The dynamics of teaching and learning environments must adapt to enhance student outcomes and institutional goals.