Related Experiment Video
Updated: Jun 7, 2025
14:02
Measuring Engagement of Spectators of Social Digital Games
Published on: July 3, 2021
3.5K
Mobile online game experience and community interaction: Mechanisms affecting user satisfaction
Yong-Dong Shi1, Hui-Xin Feng1, Jiong Liu1
1School of Business, Macau University of Science and Technology, Av. Wai Long, Taipa, Macau.
Acta Psychologica
|November 12, 2024
Summary
Mobile game experience and community interaction significantly boost user satisfaction by increasing perceived entertainment and social value. High-quality engagement fosters loyalty and sustained player interest in online games.
Area of Science:
- * Focuses on the intersection of human-computer interaction, game studies, and marketing within the mobile online gaming sector.
- * Contributes to understanding user experience (UX) in digital entertainment platforms.
Background:
- * Mobile online games are a significant entertainment medium, yet understanding drivers of user satisfaction remains crucial.
- * Previous research often examined game experience or community interaction separately, necessitating an integrated approach.
Purpose of the Study:
- * To investigate how mobile online game experience and community interaction influence user satisfaction through perceived value.
- * To explore the distinct and combined effects of entertainment and social value on overall satisfaction.
- * To provide actionable insights for mobile game developers and marketers.
Main Methods:
- * Survey methodology with 252 valid responses.
- * Structural equation modeling (SEM) to test the proposed research model and hypotheses.
- * Analysis of the relationships between game experience, community interaction, perceived value, and user satisfaction.
Main Results:
- * Positive correlation found between high-quality game experience and perceived entertainment value.
- * Community interaction positively impacts both perceived entertainment and social value.
- * Enhanced perceived entertainment and social values significantly increase overall user satisfaction.
Conclusions:
- * Both immersive game experiences and strong community bonds are vital for mobile game success.
- * Developers should prioritize creating high-quality game content and fostering vibrant player communities.
- * Strategies focusing on both entertainment and social value are essential for long-term user engagement and loyalty.
Related Concept Videos
02:10Social Scripts
9.4K
People tend to know what behavior is expected of them in specific, familiar settings. A script is a person’s knowledge about the sequence of events expected in a specific setting (Schank & Abelson, 1977). Essentially, scripts are a particular kind of schema, one containing default values for the features within an event. In the restaurant example, the script's features include the props (e.g., tables, menu, food, and money), the roles to be played (e.g., customer and waiter),...
9.4K
01:04Social Facilitation
31.8K
Not all intergroup interactions lead to negative outcomes. Sometimes, being in a group situation can improve performance. Social facilitation occurs when an individual performs better when an audience is watching than when the individual performs the behavior alone. This typically occurs when people are performing a task for which they are skilled.
31.8K
02:06Social Exchange Theory
34.4K
We have discussed why we form relationships, what attracts us to others, and different types of love. But what determines whether we are satisfied with and stay in a relationship? One theory that provides an explanation is social exchange theory. According to social exchange theory, we act as naïve economists in keeping a tally of the ratio of costs and benefits of forming and maintaining a relationship with others (Rusbult & Van Lange, 2003).
34.4K
01:37Social Loafing
34.6K
Another way in which a group presence can affect performance is social loafing—the exertion of less effort by a person working together with a group. Social loafing occurs when our individual performance cannot be evaluated separately from the group. Thus, group performance declines on easy tasks (Karau & Williams, 1993). Essentially individual group members loaf and let other group members pick up the slack. Because each individual’s efforts cannot be evaluated,...
34.6K
02:12Relationship Formation
39.8K
What do you think is the single most influential factor in determining with whom you become friends and whom you form romantic relationships? You might be surprised to learn that the answer is simple: the people with whom you have the most contact. This most important factor is proximity. You are more likely to be friends with people you have regular contact with. For example, there are decades of research that shows that you are more likely to become friends with people who live in your dorm,...
39.8K
01:21Secondary Motives: Affiliation Motivation and Aggression Motivation
302
Affiliation motivation is the intrinsic desire to connect with others and belong to a social group, which plays a crucial role in forming and maintaining personal relationships. This type of motivation is essential for psychological well-being, as it provides individuals with a sense of community and support. An example of this is a student who joins a study group in order to feel a sense of connection. People with high affiliation motivation actively seek social approval, take satisfaction in...
302