Social Proof
Humanistic Psychology
Self-Discrepancy Theory
Persuasion Strategies
Routes of Persuasion
Cognitive Dissonance
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Task Interruption and Resumption Paradigm for Testing the Activation and Pursuit of an Abstract Thinking Goal
Published on: April 18, 2017
Aba Szollosi1,2,3, Nathan Wang-Ly4, Ben R Newell5,6
1School of Psychology, UNSW Sydney, Sydney, Australia. aba.szollosi@unsw.edu.au.
Rethinking the "cognitive-miser" model is key to understanding behavioral nudges. Aligning representations between individuals and choice architects enhances behavioral change effectiveness.
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