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A Method to Quantify Visual Information Processing in Children Using Eye Tracking
Published on: July 9, 2016
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Identifying similarity- and rule-based processes in quantitative judgments: A multi-method approach combining
Florian I Seitz1, Rebecca Albrecht2,3, Bettina von Helversen4
1Center for Economic Psychology, Department of Psychology, University of Basel, Missionsstrasse 62a, 4055, Basel, Switzerland. florian.seitz@unibas.ch.
Psychonomic Bulletin & Review
|February 25, 2025
Summary
People
Area of Science:
- Cognitive Psychology
- Decision Making
- Human Behavior
Background:
- Quantitative judgments can stem from similarity to past experiences or rule-based processing.
- Understanding the interplay between these two processes is key to cognitive science.
Purpose of the Study:
- To investigate the relationship between reliance on similarity-based processing and eye movements during quantitative judgments.
- To explore how different cue-criterion relationships (additive vs. multiplicative) influence judgment strategies.
Main Methods:
- Utilized a multi-method approach combining cognitive modeling and eye-tracking.
- Participants judged criterion values of stimuli after learning exemplar-criterion associations.
- Eye-tracking measured "looking-at-nothing" at exemplar locations; cognitive models quantified similarity versus rule use.
Main Results:
- Increased similarity use correlated with more "looking-at-nothing" in a multiplicative cue-criterion environment.
- Participants looked more at exemplar locations when relying more on similarity.
- "Looking-at-nothing" was often directed at the most similar exemplar to the test stimulus.
Conclusions:
- A combined approach of process tracing and cognitive modeling offers valuable insights into higher-order cognitive processes.
- Eye movements, specifically "looking-at-nothing," can serve as an indicator of similarity-based judgment strategies.
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