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The Innovation Arena: A Method for Comparing Innovative Problem-Solving Across Groups
Published on: May 13, 2022
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Beyond technological rationality: analysis of cognitive components in innovative movements
Sepehr Ghazinoory1, Javad Amani2, Tahereh Saheb3
1Department of Information Technology Management, Tarbiat Modares University, Tehran, Iran.
Cognitive Processing
|May 14, 2025
Summary
Cognitive components like perception and emotion significantly drive innovation beyond just technology. Understanding these cognitive elements offers firms a crucial competitive advantage in product development.
Area of Science:
- Cognitive Science
- Innovation Studies
- Business Strategy
Background:
- Cognitive components (attention, perception, emotion, memory, language, problem-solving, intelligence) influence various phenomena.
- Innovation arises from the dynamic interplay of these cognitive components.
- Traditional technological approaches often overlook the non-rational aspects of innovation.
Purpose of the Study:
- To investigate the impact of cognitive components on innovative processes.
- To analyze the scope and significance of these cognitive influences.
- To highlight the under-explored roles of perception, emotion, and meaning in initiating innovation.
Main Methods:
- Analysis of innovative movements and their underlying cognitive drivers.
- Comparative study of technological approaches versus cognitive dimensions in innovation.
- Literature review focusing on the role of specific cognitive components in innovation.
Main Results:
- Cognitive components are integral to innovation, often challenging purely rational or technological perspectives.
- Perception, emotion, and meaning act as key stimuli for innovative movements, yet are less studied than creativity.
- Many products excel technologically but lack depth in cognitive appeal, indicating a gap.
Conclusions:
- Cognitive components are essential for driving innovation and creating competitive advantages for firms.
- A deeper understanding and integration of cognitive elements can enhance product development beyond technological functionality.
- Future research should explore the interplay of diverse cognitive components in fostering successful innovation.
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