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Commentary - A Synthesis of Qualitative Research in Program Evaluation: Considerations for a Community-Engaged

Mimi M Kim1, Roland J Thorpe2, Keith E Whitfield3

  • 1Independent Consultant, Chapel Hill, NC, USA.

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|July 10, 2025
PubMed
Summary

Qualitative research, especially with Community-Based Participatory Research (CBPR), enhances community-engaged program evaluations by providing rich contextual data. Integrating these methods improves program effectiveness and equity.

Keywords:
community engagementcommunity-based participatory researchprogram evaluationqualitative research

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Area of Science:

  • Community Health
  • Program Evaluation
  • Qualitative Research Methods

Background:

  • Quantitative methods like randomized controlled trials (RCTs) have limitations in capturing contextual nuances.
  • Diverse populations' lived experiences are crucial for understanding program impact on health outcomes.

Purpose of the Study:

  • To discuss the value of qualitative methodologies in community-engaged program evaluations.
  • To highlight the benefits of integrating qualitative research within a Community-Based Participatory Research (CBPR) framework.
  • To provide practical considerations for conducting rigorous qualitative research in program evaluations.

Main Methods:

  • Theoretical discussion and evidence-based considerations for qualitative research application.
  • Exploration of various qualitative approaches and their use in program evaluations.
  • Emphasis on iterative data analysis, coding, triangulation, and member checking for rigor.

Main Results:

  • Qualitative methods, particularly with CBPR, yield richer, community-specific data.
  • These methods foster trust and collaboration, enhancing program evaluation credibility.
  • Rigorous qualitative analysis ensures deeper contextual understanding and community value.

Conclusions:

  • Integrating qualitative methods throughout a program's lifecycle is essential for comprehensive assessment.
  • Qualitative research significantly improves program effectiveness and promotes health equity.
  • CBPR-grounded qualitative approaches are vital for meaningful community-engaged evaluations.