Involuntary mental imagery is influenced by visual salience

Alexander J Cook1, Dennis Lambert2, Mark W Geisler2

  • 1Department of Psychology, San Francisco State University, United States of America; Department of Psychology, University of British Columbia, Canada.

Acta Psychologica
|July 10, 2025
PubMed
Summary

Involuntary mental imagery can occur even when ignoring objects, especially salient ones. This study shows that attention capture by unique items influences this surprising cognitive phenomenon.