When is enough enough? Empirical guidelines to determine participant sample size for scene viewing studies
Alex J Hoogerbrugge1, Ignace T C Hooge1, Roy S Hessels1
1Experimental Psychology, Helmholtz Institute, Utrecht University, Utrecht, The Netherlands.
Behavior Research Methods
|July 28, 2025
Summary
Determining adequate participant numbers for eye tracking studies is crucial. This research offers guidelines for sample sizes in gaze distribution and area-of-interest analyses, showing diminishing returns with increasing participants.
Area of Science:
- Cognitive Psychology
- Neuroscience
- Human-Computer Interaction
Background:
- Eye tracking is vital for understanding spatial attention allocation.
- Establishing participant sample size guidelines for gaze analysis is challenging.
- Existing guidelines for classical statistical tests do not directly apply to gaze distribution or area-of-interest analyses.
Purpose of the Study:
- To provide evidence-based guidelines for determining participant sample sizes in eye tracking studies.
- To address the lack of clear recommendations for gaze distribution map and area-of-interest analyses.
- To enable researchers to achieve reliable and reproducible gaze estimations.
Main Methods:
- Analysis of two large-scale eye tracking datasets: dataset 1 (1248 participants, single image) and dataset 2 (84 participants, 200+ images).
- Evaluation of sample size effects on gaze distribution map similarity using Normalized Saliency Score.
- Assessment of sample size effects on area-of-interest analysis outcome variance.
Main Results:
- Diminishing returns observed for increasing participant sample sizes in both dataset types and analysis methods.
- Specific examples provided: a 5% increase in distribution map similarity requires sample sizes of 13-34 or 10-32 participants.
- A 25% decrease in outcome variance for area-of-interest analysis requires sample sizes of 13-44 participants.
Conclusions:
- No single sample size fits all eye tracking studies; recommendations depend on dataset and analysis type.
- The study provides practical guidelines and reference tables for determining optimal participant sample sizes.
- Findings benefit researchers in academia and industry for efficient and reliable eye tracking study design.
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