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#Birth control: contraception conversations on social media.

Jayne Caron1, Erica P Cahill

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Summary

Social media is a key source for contraception information, with side effects being the most discussed topic. Healthcare professionals should engage online to combat misinformation and address patient concerns about birth control methods.

Keywords:
birth controlcontraceptionintrauterine devicemisinformationsocial media

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Area of Science:

  • Reproductive Health
  • Digital Health Communication
  • Social Media Analysis

Background:

  • Social networks and media platforms are vital health information sources for reproductive-aged individuals.
  • Understanding online discussions on contraception is crucial for clinicians to address patient queries and combat misinformation.
  • Social media platforms are increasingly utilized by patients for health-related information seeking.

Purpose of the Study:

  • To analyze the themes and characteristics of contraception conversations on social media platforms.
  • To identify the most popular contraception methods discussed and the primary topics of concern among users.
  • To assess the quality of information and identify sources of misinformation regarding contraception on social media.

Main Methods:

  • Systematic review of studies analyzing social media posts related to contraception.
  • Content analysis of popular contraception methods and discussion themes across various social media platforms.
  • Evaluation of information accuracy based on the source of content (healthcare professionals vs. non-professionals).

Main Results:

  • Intrauterine devices and oral contraceptive pills are the most frequently discussed methods.
  • Contraception side effects, particularly negative ones, are the most common discussion topic, overshadowing benefits.
  • Videos created by non-healthcare professionals are more prone to containing misinformation compared to those by healthcare providers.
  • Users are often more engaged by posts discussing the practical aspects and logistics of contraception.

Conclusions:

  • Social media serves as a significant channel for patients seeking and sharing information about contraception.
  • Clinicians must be aware of prevalent online discussions to effectively counsel patients and address their concerns.
  • Healthcare professionals and organizations should actively contribute accurate, high-quality information to social media to counteract prevalent misinformation and improve health literacy.