Validating the pro-environmental behavior task in Chinese context
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Published on: January 16, 2020
Zi-Meng Zhu1, Rui Tao1, Rui Zheng1
1State Key Laboratory of Cognitive Science and Mental Health, Institute of Psychology, Chinese Academy of Sciences, Beijing 100101, People's Republic of China; Department of Psychology, University of Chinese Academy of Sciences, Beijing, 100049, People's Republic of China.
Abstract:
In recent years, research on pro-environmental behavior has been predominantly grounded in self-report methodologies. Although experimental paradigms can offer more controlled insights into environmental behavior, their development has been constrained by a lack of standardized, validated tools. The Pro-Environmental Behavior Task (PEBT), validated in Belgium and Japan, offers a promising approach, but cross-cultural evidence remains scarce and its long-term temporal stability has not been thoroughly assessed. This study aimed to evaluate the PEBT in a Chinese university sample (N = 299) by adapting task parameters to better reflect cultural response tendencies-specifically, increasing wait time differences and reducing trial numbers. Results showed that participants' choices were systematically influenced by behavioral cost (wait time) and environmental consequence (CO2 emissions), indicating that participants took the consequences implemented in the PEBT seriously. Furthermore, PEBT behavior correlated with self-reported environmental propensity and real donation behavior. A four-month follow-up revealed moderate test-retest reliability (r = .60; ICC = .56), indicating temporal stability. Together, these findings support the PEBT's cross-cultural applicability and its potential as a context-sensitive behavioral indicator of environmental propensity for use in laboratory-based research.
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