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Lifecycle Management as a Roadmap to the Tobacco Endgame
Shervin Assari1, John Ashley Pallera1, Mahmoud Efatmaneshnik2
1Charles R Drew University of Medicine and Science (CDU), Los Angeles, CA, USA.
Achieving the tobacco endgame requires viewing tobacco control as a complex, adaptive enterprise. A lifecycle model guides strategic sequencing and risk mitigation for sustainable elimination of commercial tobacco sales.
Area of Science:
- Public Health
- Complex Systems Science
- Enterprise Architecture
Background:
- The U.S. tobacco control landscape is a complex, adaptive system.
- It involves diverse stakeholders, evolving products, regulations, social norms, and industry countermeasures.
- Managing this complexity necessitates a coordinated, enterprise-wide approach accounting for dynamic interactions and emergent risks.
Purpose of the Study:
- To conceptualize tobacco control as an evolving enterprise using a lifecycle model.
- To integrate public health objectives with legal, operational, and cultural change processes.
- To provide a framework for achieving and sustaining the tobacco endgame.
Main Methods:
- Applying complex systems thinking.
- Utilizing the Zachman enterprise architecture model.
- Incorporating public health best practices.
Main Results:
- A six-phase lifecycle model for tobacco control: Conception & Initiation, Policy & System Design, Implementation & Operation, Evaluation & Adaptation, Consolidation & Endgame Transition, and Sustainment or Sunset.
- Each phase includes governance structures, performance benchmarks, and transition criteria.
- The lifecycle framing supports strategic sequencing, cross-sector alignment, and risk mitigation.
Conclusions:
- Viewing tobacco control as a complex enterprise with a lifecycle model offers a roadmap to the tobacco endgame.
- This approach enhances policy coherence, resource efficiency, and adaptability.
- It enables a resilient and measurable pathway to eliminating commercial tobacco sales.
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