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Updated: Jan 14, 2026

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Published on: November 13, 2013
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How oral traditions develop: a cautionary tale on cultural evolution from the Quechuan-speaking Andes
1Laboratoire "Dynamique du langage" (UMR 5596), National Centre for Scientific Research, Lyon, France.
Summary
Cultural evolution studies of folktales are reviving. Analysis of the "Juan Oso" story in the Andes suggests storytellers creatively recombine narratives, challenging purely phylogenetic models of cultural development.
Area of Science:
- Anthropology
- Cultural Evolution
- Folklore Studies
Background:
- Large-scale comparative and historical folktale analysis declined after early 20th-century diffusionism.
- Cultural evolution frameworks are reviving interest in narrative transmission, neighborly influence, and cultural packages.
- Previous research primarily focused on Old World data, leaving the New World underrepresented.
Purpose of the Study:
- To investigate if 41 Andean versions of the Juan Oso folktale exhibit evolutionary phylogenetic development.
- To assess the influence of geographic location and Quechuan language variety on story variation.
- To explore alternative models for understanding narrative change in Indigenous Andean traditions.
Main Methods:
- Comparative analysis of 41 versions of the Juan Oso folktale from Indigenous Andean storytellers.
- Examination of narrative variation in relation to geographic distribution and Quechuan language.
- Evaluation against phylogenetic models of cultural evolution and ethnographic literature.
Main Results:
- Story variation is not fully explained by geographic diffusion or Quechuan language co-evolution.
- Phylogenetic evolutionary mechanisms do not adequately account for the observed changes in the folktale.
- Andean storytellers actively recombine narrative elements to create new meanings reflecting local circumstances.
Conclusions:
- The development of the Juan Oso folktale in the Andes is not solely driven by phylogenetic processes.
- A 'rhizotic' model, emphasizing recombination and contextual meaning-making, may better explain narrative variation.
- Storytelling in the Andes involves dynamic adaptation and reinterpretation of existing narrative materials.
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