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How sampling strategies shape experience-based risky choice
Linus Hof1, Veronika Zilker2, Thorsten Pachur3
1TUM School of Management, Technical University of Munich, Germany.
Cognitive Psychology
|November 4, 2025
Summary
Information search strategies, like switching between options, significantly influence risky choices. Understanding these search processes offers new insights into decision-making beyond traditional psychoeconomic models.
Area of Science:
- Cognitive Psychology
- Behavioral Economics
- Computational Neuroscience
Background:
- Risky choice phenomena like risk aversion are often modeled using psychoeconomic curves.
- These models describe choices but not the underlying cognitive processes.
- Information search during decision-making is a crucial but often overlooked factor.
Purpose of the Study:
- To investigate how information search strategies, specifically switching and stopping rules, shape experience-based risky choices.
- To develop a computational framework for analyzing sampling strategies in decision-making.
- To link search processes to observed patterns in risky decision-making.
Main Methods:
- Developed a computational framework with three components: search rule (switching), comparison rule (roundwise vs. summary), and stopping rule.
- Conducted simulation analyses comparing various combinations of these sampling strategy components.
- Performed an empirical analysis to assess human decision-making strategies.
Main Results:
- Frequent switching can increase or decrease expected value (EV)-maximizing choices depending on the comparison rule used.
- Switching behavior influences the apparent weighting of rare events and risk attitudes.
- Empirical data suggest humans employ strategies that promote EV-maximizing choices.
Conclusions:
- Information search processes, including switching and stopping rules, play a significant role in generating patterns of risky choice.
- Computational modeling of search strategies provides a novel perspective on decision-making.
- Future research should further explore the interplay between information search and risky decision-making.
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