Clinical Trials
Clinical Trials: Overview
Blinding
Crossover Experiments
Bioavailability Study Design: Healthy Subjects Versus Patients
Creative Thinking
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Updated: Jan 11, 2026

Using Visual and Narrative Methods to Achieve Fair Process in Clinical Care
Published on: February 16, 2011
1General Medicines, Chief Patient Officer (CPO) Organization, GlaxoSmithKline, Mumbai, Maharashtra, India.
Design thinking offers a human-centered approach to improve patient recruitment in clinical trials. This strategy aims to enhance trial enrollment by understanding and addressing patient needs, ultimately benefiting healthcare innovation.
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