In the Search of the Ideal Moroccan Feminine Beauty

The perception of facial beauty is shaped by a dynamic interplay of cultural, generational, and media-driven influences. Despite growing interest in aesthetic standards worldwide, there is a lack of data on facial beauty preferences within the Moroccan population.

This study aims to identify the facial features considered most attractive by Moroccan individuals and to examine how these preferences vary across age, gender, and geographic region.

A cross-sectional survey was conducted among 1000 Moroccan participants using digitally modified, hand-drawn anatomical portraits. Each image represented a variation within ten distinct facial units, including face shape, forehead, eyebrows, eyes, nose, cheeks, lips, chin, jawline, and neck. Participants selected their preferred option for each unit. Chi-square tests were used to analyze statistically significant associations between demographic variables and aesthetic choices (p < 0.05).

The oval face shape, balanced vertical thirds, slightly prominent forehead, arched eyebrows, and positively tilted eyes were the most preferred features. Participants also favored a concave nasal dorsum with a rounded tip, moderately filled cheeks, well-defined and voluminous lips with symmetrical projection, a moderately projected chin, a well-defined jawline, and a long neck with an acute cervico-facial angle. While overarching trends were consistent, statistically significant variations were observed by age and region, underscoring Morocco's internal aesthetic diversity.

Moroccan facial beauty preferences largely align with globalized aesthetic norms while preserving distinctive regional and generational nuances. These findings offer practical guidance for facial aesthetic practitioners and contribute to the broader understanding of beauty perception in North Africa.

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