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An innovative data mining-driven optimisation modelling approach based on TAM for the design of elderly-centric ICT
Yu Cao1, Xiaogang Yang2, Shijian Luo3
1Faculty of Science and Engineering, University of Nottingham Ningbo China, Ningbo, 315000, China.
This study introduces a data mining approach to optimize Information and Communication Technology (ICT) product design for seniors. Key design elements significantly improve user acceptance by enhancing perceived ease of use and usefulness.
Area of Science:
- Human-Computer Interaction
- Gerontology
- Data Mining
Background:
- Information and Communication Technology (ICT) product design often overlooks the specific needs of the elderly, resulting in poor user experiences and low adoption rates.
- Incorporating elderly needs into ICT design is crucial for enhancing their quality of life and health.
Purpose of the Study:
- To propose an innovative data mining-driven optimization modeling approach for designing elderly-centric ICT products.
- To establish a quantitative relationship between design parameters, user perception, and behavioral intention for older adults.
Main Methods:
- Text mining techniques, including data purification and Latent Dirichlet Allocation (LDA), were used to extract key design elements from online reviews of elderly ICT products.
- A user needs integrated technology acceptance model (UN-TAM) was constructed with these elements as external variables and validated using Structural Equation Modelling (SEM).
- A case study of an elderly smartwatch was conducted, extracting four design parameters: functional architecture, human-computer interface, morphological aesthetics, and interaction mode.
Main Results:
- The study identified four key design parameters influencing product acceptance in the elderly: functional architecture, human-computer interface, morphological aesthetics, and interaction mode.
- These parameters significantly impact product acceptance through perceived ease of use (γ=0.641), perceived usefulness (γ=0.601), and perceived enjoyment (γ=0.402).
- Functional architecture most significantly impacts perceived usefulness, while the other three parameters primarily influence perceived ease of use.
Conclusions:
- The proposed data mining-driven optimization modeling approach effectively bridges the gap between design parameters and user acceptance for elderly-centric ICT products.
- This methodology provides a valuable tool for designing and manufacturing ICT products that better meet the needs and enhance the experience of older adults.
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