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How to Develop a Qualitative Evaluation Plan for a Complex National Intervention: Key Steps and Reflections from the
Shelly A Maras1, Josephine McKelvy1, Kelley Milligan2
1University of North Carolina at Chapel Hill, USA.
Developing a Qualitative Evaluation Plan (QEP) for the NIH
Area of Science:
- Public Health
- Health Services Research
- Program Evaluation
Background:
- The National Institute of Health (NIH) Rapid Acceleration of Diagnostics - Underserved Populations (RADx-UP) program supports over 137 projects nationwide.
- RADx-UP aims to improve access to timely and accurate COVID-19 diagnostics, prioritizing disproportionately affected populations.
- A comprehensive, mixed-methods evaluation strategy was essential for this large-scale initiative.
Purpose of the Study:
- To describe the development and implementation of a Qualitative Evaluation Plan (QEP) for the RADx-UP program.
- To understand the experiences of academic and community partners in implementing community-engaged research.
- To gain in-depth insights into how RADx-UP projects addressed COVID-19 outreach, testing, and response.
Main Methods:
- A three-phase approach was used to develop the QEP.
- Qualitative methods, including interviews, were employed to gather data.
- Processes included planning, sampling diverse projects, creating interview guides, data collection, analysis, and dissemination.
Main Results:
- The QEP development involved systematic planning, diverse project sampling, and structured data collection and analysis.
- Qualitative data provided in-depth understanding of partner experiences and project implementation strategies.
- Key takeaways and lessons learned were identified for future large-scale research evaluations.
Conclusions:
- A structured QEP is crucial for evaluating large, complex public health initiatives like RADx-UP.
- Understanding partner experiences and implementation nuances is vital for program success.
- The described QEP development process offers a valuable framework for other researchers.
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