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Factors Associated With SNAP Online Fruit and Vegetable Purchasing Among Produce Incentive Program Participants
Eunyoung Myung1, Neil A Lewis1,2,3, Tashara M Leak3,4
1Department of Communication, Cornell University, Ithaca, NY, USA.
None:
PurposeTo examine associations between household child composition, grocery travel burden, and online fruit and vegetable (F&V) purchasing using Supplemental Nutrition Assistance Program (SNAP) benefits.DesignCross-sectional, Online Survey.SettingNew York State, USA.SampleAdults (n = 455) recruited via postcards and email participating in Double Up Food Bucks New York (DUFBNY), a F&V incentive program.MeasuresFrequency of online F&V purchasing using SNAP benefits, household children composition (number and age of children), grocery travel behaviors (primary transportation mode and travel time), and demographic characteristics (age, gender, race/ethnicity, education) were assessed.AnalysisOrdinal logistic regression.ResultsHouseholds with children aged 0-4 years had significantly higher odds of frequent online F&V purchases (OR = 2.12, 95% CI: 1.16-3.89). Participants who drove their own car and had short travel times (≤20 min) had lower odds of purchasing F&Vs online compared with those using other transportation modes and traveling >20 min (OR = 0.46, 95% CI: 0.24, 0.90).ConclusionExpanding online options within F&V incentive programs may be particularly relevant for households with young children and those facing longer grocery travel times or limited transportation. These findings may help inform the design, implementation, outreach, and future evaluation of online options within F&V incentive programs.
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