Related Concept Videos

Maslow's Theory of Basic Human Needs01:28

Maslow's Theory of Basic Human Needs

Maslow's hierarchy is described with the help of a pyramidal shape. The most fundamental needs, physiological needs, are at the bottom of the pyramid.
Physiological needs such as hunger, thirst, sex, physical comfort, and survival are at the bottom of the pyramid. These are the components that are necessary to sustain life. Once the first level of needs has been met, the second level arises.
Safety needs include stability and predictability. Protection and freedom from danger are all a part of...
Levels of Organization01:09

Levels of Organization

Biological organization is the classification of biological structures, ranging from atoms at the bottom of the hierarchy to the Earth's biosphere. Each level of the hierarchy represents an increase in complexity that builds upon the previous level.Molecules Are Composed of Atoms, and Biomolecules Are Assembled from Molecules:The most basic levels include atoms, molecules, and biomolecules. Atoms, the smallest unit of ordinary matter, are composed of a nucleus and electrons. Molecules comprise...
Maslow's Need Hierarchy Theory01:27

Maslow's Need Hierarchy Theory

Abraham Maslow's theory of motivation, introduced in 1943, is widely known as the "Hierarchy of Needs." This theory posits that human needs are arranged in a hierarchical structure, starting with basic survival needs and progressing toward more complex psychological and self-fulfillment desires. The hierarchy is typically a pyramid, and the lower needs must be satisfied to reach the next level.
At the pyramid's base are physiological needs, including food, water, and shelter — essentials for...
Structure of Self01:29

Structure of Self

Sigmund Freud's model of the human psyche is often illustrated using an iceberg analogy. The iceberg's visible tip represents the conscious mind, which includes thoughts and perceptions that individuals are immediately aware of. However, the larger, submerged portion of the iceberg represents the unconscious mind, a reservoir of repressed desires, instincts, and memories. According to Freud, human behavior is primarily shaped by this hidden realm.
Components of the Mind: Id, Ego, and Superego
The Sense of Self: Reflected Self-Appraisal and Social Comparison02:57

The Sense of Self: Reflected Self-Appraisal and Social Comparison

According to Charles Cooley, we base our image on what we think other people see (Cooley 1902). We imagine how we must appear to others, then react to this speculation. We don certain clothes, prepare our hair in a particular manner, wear makeup, use cologne, and the like—all with the notion that our presentation of ourselves is going to affect how others perceive us. We expect a certain reaction, and, if lucky, we get the one we desire and feel good about it. But more than that, Cooley...
Framing Effects03:26

Framing Effects

Information is everywhere and its presentation—such as how and when items are presented—can impact our perceptions and decisions surrounding the info. This broad concept umbrellas framing effects—influences that occur due to the way information is framed in its appearance, whether it’s purely the order or the specific wording of a message. Let’s take a look at numerous ways in which two versions of something can objectively say the same thing, yet we respond in different ways based on the...