Search research articles

ABOUT JoVE

Overview Leadership Blog JoVE Help Center

AUTHORS

Publishing Process Editorial Board Scope & Policies Peer Review FAQ Submit

LIBRARIANS

Testimonials Subscriptions Access Resources Library Advisory Board FAQ

RESEARCH

JoVE Journal Methods Collections JoVE Encyclopedia of Experiments Archive

EDUCATION

JoVE Core JoVE Business JoVE Science Education JoVE Lab Manual Faculty Resource Center Faculty Site

Terms & Conditions of Use

Search research articles

Related Experiment Videos

Developing new food products.

Journal of Human Nutrition

|December 1, 1979

Summary

This summary is machine-generated.

Successful food product development hinges on consumer acceptance. Nutrition education marketing must align with existing food habits rather than attempting to change them for optimal market penetration.

Related Concept Videos

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by

Same author

Scale-up of the Internet-based Professional Learning to help teachers promote Activity in Youth (iPLAY) intervention: a hybrid type 3 implementation-effectiveness trial.

The international journal of behavioral nutrition and physical activity·2022

Same author

Effects of classroom-based active breaks on cognition, sitting and on-task behaviour in children with intellectual disability: a pilot study.

Journal of intellectual disability research : JIDR·2021

Same author

Workplace health beliefs concerning physical activity and sedentary behaviour.

Occupational medicine (Oxford, England)·2018

Same author

Interventions to increase physical activity in children 0-5 years old: a systematic review, meta-analysis and realist synthesis.

Obesity reviews : an official journal of the International Association for the Study of Obesity·2018

Same author

Study protocol for a natural experiment in a lower socioeconomic area to examine the health-related effects of refurbishment to parks including built-shade (ShadePlus).

BMJ open·2017

Same author

What predicts children's active transport and independent mobility in disadvantaged neighborhoods?

Health & place·2017

Same journal

Changing food habits among 100 elderly men and women in the United Kingdom.

Journal of human nutrition·1981

Same journal

Longitudinal study on elderly recipients of meals-on-wheels.

Journal of human nutrition·1981

Same journal

Plasma cholesterol and blood pressure in vegetarians.

Journal of human nutrition·1981

Same journal

Freelance dietetics in the UK.

Journal of human nutrition·1981

Same journal

Size at birth from 37 - 41 weeks gestation: ethnic standards for British infants of both sexes.

Journal of human nutrition·1981

Same journal

Effect of cellulose on serum lipids in adolescent girls.

Journal of human nutrition·1981

See all related articles

Area of Science:

Food Science
Marketing Strategy
Consumer Behavior

Background:

New food product development involves multiple stages.
Understanding consumer preferences is critical for market success.

Purpose of the Study:

To outline the stages of new food product development.
To emphasize the importance of consumer acceptance in product success.
To provide guidance on marketing nutrition education effectively.

Main Methods:

Descriptive analysis of the new food product development process.
Examination of factors influencing product success.
Strategic considerations for nutrition education marketing.

Main Results:

Related Experiment Videos

Product success is directly correlated with consumer likeability.
Marketing nutrition education requires consideration of established food habits.
Attempting to reverse food trends is unlikely to lead to successful nutrition education campaigns.

Conclusions:

Consumer preference is the primary determinant of food product success.
Effective nutrition education marketing must integrate with, rather than oppose, existing dietary patterns.