Inadequacy of voice recognition as a demonstration of self-deception

Gur and Sackeim (1979) argued that subjects deceived themselves when they failed to recognize their own voices on playback from a tape recorder. This claim is based primarily on the observation that subjects showed a heightened galvanic skin response when their own voices were present regardless of whether recognition took place. The authors suggest that even though subjects may not consciously recognize their own voices, a heightened physiological response implies that true recognition did in fact occur at some other level of cognitive processing. This article describes an experiment demonstrating that results similar to those arrived at by Gur and Sackeim can also be produced when subjects attempt to recognize the voice of a familiar "other." These results suggest that self-deception is not the main factor operating to produce the heightened physiological response.