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A smoking cessation pilot program

S Serxner1, V G Adams, L S Hundahl

  • 1University of Hawaii, Cancer Research Center, Honolulu 96822.

Hawaii Medical Journal
|October 1, 1993
PubMed
Summary

A pilot smoking cessation program at Hawaiian Telephone Company achieved a 50% quit rate among heavy smokers. This worksite health promotion initiative proved cost-effective, saving money for the employer.

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Area of Science:

  • Occupational Health
  • Behavioral Science
  • Public Health

Background:

  • Rising national healthcare costs place a significant financial burden on employers.
  • Worksite health promotion programs are expanding to mitigate these costs.
  • Smoking control programs are the most common type due to documented costs associated with smoking.

Purpose of the Study:

  • To evaluate a pilot year-long smoking cessation program at Hawaiian Telephone Company.
  • To assess the effectiveness of a multi-component intervention for smoking cessation and maintenance.

Main Methods:

  • A 12-month pilot program combining behavioral modification, social support, and incentives.
  • Recruitment of 12 multiethnic, long-term, heavy-smoking employee volunteers.
  • Post-program survey and cost-benefit analysis at one year.

Main Results:

  • A 50% quit rate (4 out of 8 participants who aimed to quit).
  • Two participants reduced tobacco intake; two dropped out.
  • Four participants in the maintenance group remained smoke-free.
  • Conservative cost-benefit analysis indicated the program paid for itself, saving $350 annually per non-smoker.

Conclusions:

  • Worksite smoking cessation programs can be effective in reducing smoking rates.
  • A combination of behavioral, social, and incentive strategies can support cessation and maintenance.
  • Such programs offer a positive return on investment for employers through healthcare cost savings.

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