Related Experiment Video
Updated: Aug 7, 2026

23:56
Comprehensive & Cost Effective Laboratory Monitoring of HIV/AIDS: an African Role Model
Published on: October 31, 2010
Africa: using radio soap operas to promote family planning
C Lettenmaier1, S Krenn, W Morgan
1Population Communication Services, Center for Communication Programs, School of Hygiene and Public Health, Johns Hopkins University, Baltimore, Maryland 21202.
Abstract:
Programmes that combine mass media and popular entertainment formats can be a potent force in health communication since they can reach large audiences with persuasive messages. Not only can such programmes increase knowledge and stimulate approval, but also, when used effectively, they can change behaviour.

