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[Results of the marketing research study "Acceptance of physician's office computer systems"]
D Steinhausen1, F Brinkmann, A Engelhard
1Fachhochschule Münster, Fachbereich Wirtschaft. Steinha@FH-Muenster.DE
Abstract:
We report on a market research study on the acceptance of computer systems in surgeries. 11,000 returned questionnaires of surgeons--user and nonuser--were analysed. We found out that most of the surgeons used their computers in a limited way, i.e. as a device for accounting. Concerning the level of utilisation there are differentials of Men-Women, West-East and Young-Old. In this study we also analysed the computer using behaviour of gynaecologic surgeons. As a result two third of all nonusers are not intending to utilise a computer in the future.