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Health Marketing Quarterly|December 2, 2008
Deal breakers in the organ donation request processAlicia Aldridge, Bonnie S Guy
Health Marketing Quarterly|December 2, 2008
Hospital employee job resourcefulness: an empirical study and implications for health care marketingEric G Harris, Andrew B Artis, Chris Fogliasso, et al.
Health Marketing Quarterly|December 2, 2008
Approaches to organizing public relations functions in healthcareBonnie Guy, David R Williams, Alicia Aldridge, et al.
Health Marketing Quarterly|December 2, 2008
Effectively executing a comprehensive marketing communication strategyWilliam R Gombeski, Jan Taylor, Ami Piccirilli, et al.
Health Marketing Quarterly|July 22, 2016
The effects of direct-to-consumer advertising on medication use among Medicaid children with asthmaLuceta McRoy, Robert Weech-Maldonado, W David Bradford, et al.
Health Marketing Quarterly|July 22, 2016
Targeting gender: A content analysis of alcohol advertising in magazinesA-Reum Jung, Roxanne Hovland
Health Marketing Quarterly|June 16, 2015
Acupuncture Use in the United States: Who, Where, Why, and at What Price?Shamly Austin, Zo Ramamonjiarivelo, Haiyan Qu, et al.
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