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Journal of Ambulatory Care Marketing|December 10, 1991
Segmenting the student healthcare market: implications for long-term and preventive healthcareA A Brogowicz, L M Delene, H LeeJournal of Ambulatory Care Marketing|December 10, 1990
Marketing and health care implications of hospitals adapting to DRG reimbursement for Medicare clientsS A Wise, G L Wise, J K Frantz, et al.Journal of Ambulatory Care Marketing|December 10, 1989
Market segmentation for multiple option healthcare delivery systems--an application of cluster analysisG R Jarboe, R H Gates, C D McDanielJournal of Ambulatory Care Marketing|December 10, 1989
Is quality of health care a meaningful guide?D L Scrammon, D A FullerJournal of Ambulatory Care Marketing|December 10, 1989
Cognitive age: demographic and psychographic dimensionsB Barak, D R RahtzJournal of Ambulatory Care Marketing|December 10, 1991
Measuring customer perceptions of emergency facility services: a qualitative approachR A Phelps, E J Ryan, W A HaileyJournal of Ambulatory Care Marketing|December 10, 1991
Marketing health promotion to corporations: overcoming the cost/benefit problem through a customer orientationB R Wilson, T J HayesJournal of Ambulatory Care Marketing|December 10, 1991
Strategic planning and marketing research for older, inner-city health care facilities: a case studyV R Wood, K R RobertsonJournal of Ambulatory Care Marketing|December 10, 1991
Successful managed care: serving four mastersR Parsons, R Immitt, C FunkJournal of Ambulatory Care Marketing|December 10, 1991
The management of upstream and downstream risk through selective contractingD L Scammon, D A FullerPageof 6