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Journal of the Academy of Marketing Science|October 5, 2021
Designing satisfying service encounters: website versus store touchpointsRuth N Bolton, Anders Gustafsson, Crina O Tarasi, et al.Journal of the Academy of Marketing Science|October 5, 2021
Salient knowledge that others are also evaluating reduces judgment extremityClaire I Tsai, Min Zhao, Dilip SomanJournal of the Academy of Marketing Science|July 20, 2022
The effect of disease anthropomorphism on compliance with health recommendationsLili Wang, Maferima Touré-Tillery, Ann L McGillJournal of the Academy of Marketing Science|June 26, 2023
Weathering the crash: Do customer-company relationships pay off during economic crises?Forrest V Morgeson, Udit Sharma, Xiaoxu Wu Schultz, et al.Journal of the Academy of Marketing Science|March 8, 2021
On salesperson judgment and decision makingSon K Lam, Michel van der BorghJournal of the Academy of Marketing Science|December 5, 2022
Narrative curation and stewardship in contested marketspacesMatthew M Mars, Hope Jensen Schau, Tyler E ThorpJournal of the Academy of Marketing Science|July 6, 2022
Family responses to resource scarcityA R Shaheen Hosany, Rebecca W HamiltonJournal of the Academy of Marketing Science|January 2, 2023
From tablet to table: How augmented reality influences food desirabilityWilliam Fritz, Rhonda Hadi, Andrew StephenJournal of the Academy of Marketing Science|February 23, 2023
Busy or poor: How time or money scarcity cues differentially impact purchase decisions regarding service firmsMalika Malika, Durairaj MaheswaranJournal of the Academy of Marketing Science|August 29, 2022
Practice co-evolution: Collaboratively embedding artificial intelligence in retail practicesFrancesca Bonetti, Matteo Montecchi, Kirk Plangger, et al.Pageof 5