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Psychology & Marketing|July 4, 2024
Validating Cross-Modal Measures for Comparative Research: Message Veracity, Novelty, and MemorabilityJakob D Jensen, Melinda M Krakow, Katheryn R Christy, et al.Psychology & Marketing|September 20, 2021
The closer I am, the safer I feel: The "distance proximity effect" of COVID-19 pandemic on individuals' risk assessment and irrational consumptionShaobo Kevin Li, Zhe Zhang, Yue Liu, et al.Psychology & Marketing|April 25, 2022
Has the COVID-19 pandemic made us more materialistic? The effect of COVID-19 and lockdown restrictions on the endorsement of materialismOlaya Moldes, Denitsa Dineva, Lisbeth KuPsychology & Marketing|May 19, 2020
Take me on a ride: The role of environmentalist identity for carpoolingBarbara Hartl, Bernadette Kamleitner, Sandra HolubPsychology & Marketing|September 20, 2021
The impact of COVID-19 on consumer evaluation of authentic advertising messagesJooyoung Park, Jungkeun Kim, Daniel C Lee, et al.Psychology & Marketing|September 20, 2021
Exploring customers' responses to online service failure and recovery strategies during Covid-19 pandemic: An actor-network theory perspectiveWilson Ozuem, Silvia Ranfagni, Michelle Willis, et al.Psychology & Marketing|December 17, 2016
To Be or Not to Be in Thrall to the March of Smart ProductsFiona Schweitzer, Ellis A Van den HendePsychology & Marketing|April 25, 2022
Collectivism fosters preventive behaviors to contain the spread of COVID-19: Implications for social marketing in public healthHyewon Cho, Yafei Guo, Carlos TorelliPsychology & Marketing|April 25, 2022
COVID-19 vaccines and anti-consumption: Understanding anti-vaxxers hesitancyDamien Chaney, Michael Sw LeePsychology & Marketing|August 25, 2020
Benefits of heroes to coping with mortality threats by providing perceptions of personal power and reducing unhealthy compensatory consumptionAulona Ulqinaku, Gülen Sarial-Abi, Elaine L KinsellaPageof 2